---
title: "Top 10 Things To Do in Matsumoto, Japan (2026 Guide), Wimup"
description: "The 10 best things to do in Matsumoto, ranked. How to time the castle keep, where the Kusama museum and the wells are, what soba to order, and how to reach Kamikochi."
url: https://wimup.com/city/matsumoto
type: City guide
updated: 2026-10-12
publisher: Wimup (https://wimup.com)
---

# Top 10 Things To Do in Matsumoto

Matsumoto, Japan · Asia · By Wimup Editorial, 13 min read

Matsumoto keeps one of the twelve castle keeps in Japan that survived the Meiji demolitions, and the town grew up around it on clear Alpine spring water. It is also the gateway to Kamikochi, which sits inside the same city limits.

## Quick answer

The best things to do in Matsumoto are the keep of Matsumoto Castle, the Former Kaichi School, the storehouses of Nakamachi, the frog lane of Nawate and the Yayoi Kusama rooms at the City Museum of Art. All five sit within a 20-minute walk of the station. Give it two days, and spend the second in Kamikochi between late April and mid-November.

## Quick facts

- **Best months:** Apr · May · Oct
- **Ideal length:** 2 days
- **Budget per day:** ¥11,000–20,000
- **Language:** Japanese
- **Getting around:** On foot, by Town Sneaker bus, by free bicycle
- **Tourism board:** [Official site](https://visitmatsumoto.com/en/?utm_source=wimup.com&utm_medium=referral)

## The 10 best things to do in Matsumoto

### 1. Climb the black keep of Matsumoto Castle

Castle · 4-1 Marunouchi, Matsumoto

The keep went up in 1593 and 1594 and is one of only five castles designated a National Treasure: five tiers outside, six floors inside, walls lacquered black. Go at opening, before the queue for the near-vertical stairs builds.

- **Time:** 1.5 hr
- **Cost:** Ticketed
- **Best at:** Opening time
- **Tip:** Shoes come off at the door and the top stairs are steep; wear socks with grip

Links: [Website](https://www.matsumoto-castle.jp/?utm_source=wimup.com&utm_medium=referral)

### 2. Walk the halls of the Former Kaichi School

Museum · 2-4-12 Kaichi, Matsumoto

Local carpenter Tateishi Kiyoshige built it in 1876 in his idea of a Western school, and in 2019 it became the first school building named a National Treasure. It reopened in November 2024 after seismic work.

- **Time:** 45 min
- **Cost:** Ticketed
- **Best at:** Morning
- **Tip:** It sits ten minutes north of the castle; do the two together

Links: [Website](https://matsu-haku.com/kaichi/?utm_source=wimup.com&utm_medium=referral)

### 3. Browse the storehouses of Nakamachi Street

Historic street · Chuo 2 and 3-chome, Matsumoto

A merchant street on the old Zenkoji road, lined with kura storehouses whose black-and-white namako walls were built against fire. Most now hold craft shops, cafes and a brewery tap room. Walk it twice: once to look, once to buy.

- **Time:** 1.5 hr
- **Cost:** Free to walk
- **Best at:** Late morning
- **Tip:** Many shops close one weekday midweek; Tuesday and Wednesday are the thin days

Links: [Website](https://visitmatsumoto.com/en/spot/detail_1082.html?utm_source=wimup.com&utm_medium=referral)

### 4. Follow the frogs down Nawate Street

Historic street · Ote 3 and 4-chome, Matsumoto

A 200-metre lane between the Metoba River and the castle's old south moat, grown up as the approach to Yohashira Shrine after 1879. The frogs honour the kajika frogs the river lost to a 1959 flood. Buy taiyaki here.

- **Time:** 30 min
- **Cost:** Free
- **Best at:** Afternoon
- **Tip:** Cross under the stone torii halfway along to reach Yohashira Shrine

Links: [Website](https://visitmatsumoto.com/en/spot/detail_1083.html?utm_source=wimup.com&utm_medium=referral)

### 5. See Yayoi Kusama at the City Museum of Art

Museum · 4-2-22 Chuo, Matsumoto

Kusama was born in Matsumoto, and this museum holds the collection that tracks her from early work to the polka-dot rooms. The building wears her dots outside and her flower sculpture stands at the door.

- **Time:** 1.5 hr
- **Cost:** Ticketed
- **Best at:** Weekday morning
- **Tip:** Closed Mondays; buy online, it is cheaper than the counter

Links: [Website](https://matsumoto-artmuse.jp/en/?utm_source=wimup.com&utm_medium=referral)

### 6. Study the prints at the Japan Ukiyo-e Museum

Museum · Shimadachi, Matsumoto

The Sakai merchant family began collecting woodblock prints in the Edo period and opened this museum in 1982. The holding runs to about 100,000 works, so the display turns over every couple of months.

- **Time:** 1 hr
- **Cost:** Ticketed
- **Best at:** Rainy day
- **Tip:** It sits west of the centre; take the Kamikochi Line to Oniwa and walk

Links: [Website](https://www.japan-ukiyoe-museum.com/?utm_source=wimup.com&utm_medium=referral)

### 7. Sit under the cedars at Agata no Mori

Park · Agata, Matsumoto

The wooden Former Matsumoto High School, built around 1920 and now an Important Cultural Property, stands in a park of Himalayan cedars. Inside is a memorial hall to the old elite high schools. The Craft Fair fills the lawn every May.

- **Time:** 1 hr
- **Cost:** Park free, hall ticketed
- **Best at:** Late May for the Craft Fair
- **Tip:** The Town Sneaker East line stops at the park gate

Links: [Website](https://visitmatsumoto.com/en/spot/detail_1012.html?utm_source=wimup.com&utm_medium=referral)

### 8. Drink from the town wells

Walk · Central Matsumoto

Snowmelt from the Alps surfaces across the old town in public wells, and the city maps three walking routes between them. Genchi is the famous one, once the water source for the castle town's sake brewers.

- **Time:** 1 hr
- **Cost:** Free
- **Best at:** Any time
- **Tip:** Bring a bottle; the water is untreated spring water, so drink at your own judgement

Links: [Website](https://visitmatsumoto.com/en/sightseeing/natural-springs-and-historic-wells?utm_source=wimup.com&utm_medium=referral)

### 9. Soak at Asama Onsen

Hot spring · Asama Onsen, Matsumoto

A hot spring town on the city's north-east edge, about 25 minutes by bus from the station. Hot Plaza Asama is the city-run bath, with an open-air pool and sauna, and a free footbath outside for anyone not undressing.

- **Time:** 2 hr
- **Cost:** Ticketed
- **Best at:** Evening
- **Tip:** Take the Asama Line bus from the station's Castle Exit

Links: [Website](https://visitmatsumoto.com/en/spot/detail_1043.html?utm_source=wimup.com&utm_medium=referral)

### 10. Hike Kamikochi from Kappa Bridge

Day trip · Azumi, Matsumoto

An Alpine valley inside Matsumoto's own city limits, open from late April to mid-November and closed to private cars. Take the Kamikochi Line train to Shin-Shimashima, then the bus for about an hour.

- **Time:** Full day
- **Cost:** Bus fare
- **Best at:** October for the larches
- **Tip:** Reserve the bus seat ahead; same-day seats sell out on autumn weekends

Links: [Website](https://www.kamikochi.org/?utm_source=wimup.com&utm_medium=referral)

## Best museums in Matsumoto

Five collections, and three of them are a short walk from the station.

1. **Matsumoto City Museum of Art** (Kusama and modern art · Chuo): Yayoi Kusama's hometown collection, plus the calligrapher Kamijo Shinzan. [Website](https://matsumoto-artmuse.jp/en/?utm_source=wimup.com&utm_medium=referral)
2. **Matsumoto Timepiece Museum** (Clocks · Chuo): Honda Chikazo's donated clocks, many still running. Japan's largest pendulum clock hangs outside. [Website](https://visitmatsumoto.com/en/spot/detail_1005.html?utm_source=wimup.com&utm_medium=referral)
3. **Matsumoto Folk Craft Museum** (Mingei · Satoyamabe): Founded in 1962 by Chikiriya's Maruyama Taro, in a namako-walled building. Everyday objects from Japan and beyond. [Website](https://visitmatsumoto.com/en/spot/detail_1014.html?utm_source=wimup.com&utm_medium=referral)
4. **Japan Ukiyo-e Museum** (Woodblock prints · Shimadachi): The Sakai family's woodblock prints, shown a fraction at a time. [Website](https://www.japan-ukiyoe-museum.com/?utm_source=wimup.com&utm_medium=referral)
5. **Old-Style High School Memorial Hall** (School history · Agata): Inside Agata no Mori, the story of the pre-war elite high schools. [Website](https://visitmatsumoto.com/en/spot/detail_1013.html?utm_source=wimup.com&utm_medium=referral)

## Best restaurants in Matsumoto

Soba first, then the horse meat and fried chicken the region is known for.

1. **Nomugi** (Soba · Chuo): One order, zaru soba of fragrant buckwheat, in a room of about a dozen seats. Come early.
2. **Kobayashi** (Soba · Ote): A soba house in the castle district, served with Azumino wasabi you grate yourself.
3. **Hikariya Higashi** (Kaiseki · Ote): Seasonal Shinshu kaiseki in an 1887 merchant house. Book dinner well ahead. [Website](https://visitmatsumoto.com/en/gourmet/detail_5080.html?utm_source=wimup.com&utm_medium=referral)
4. **Shinmiyoshi** (Basashi · Chuo): Horse meat since 1899: the sakura sashimi platter, or sakura nabe in winter. [Website](https://visitmatsumoto.com/en/spot/new-miyoshi?utm_source=wimup.com&utm_medium=referral)
5. **Kura no Mukou** (Izakaya · Station area): An izakaya by the station for sanzokuyaki and basashi in one sitting.

## Best cafes & bars in Matsumoto

A 1950s coffee house, two craft breweries and a sake house.

1. **Coffee Marumo** (Kissaten · Chuo): Opened in 1956 beside an 1868 inn, still furnished in Matsumoto folk-craft chairs. Order the pudding.
2. **Matsumoto Brewery Tap Room** (Craft beer · Nakamachi): The city's first craft brewery, founded 2016, pours its core beers down a Nakamachi alley. No kitchen. [Website](https://visitmatsumoto.com/en/spot/detail_1233.html?utm_source=wimup.com&utm_medium=referral)
3. **Bacca Brewing** (Craft beer · Station west): Ten seats and the tanks in view, three minutes from the Alps Exit. [Website](https://visitmatsumoto.com/en/uncategorized/the-bacca-brewery-heavenly-craft-beer-in-matsumoto?utm_source=wimup.com&utm_medium=referral)
4. **Daishinshu Shuzo** (Sake · Shimo-Shin): A Matsumoto sake brewery with a shop and tasting counter near Shimo-Shin Station.

## Best onsen in Matsumoto

Three baths, from a city-run spa to milky water in the mountains.

1. **Hot Plaza Asama** (Day bath · Asama Onsen): The city-run bath at Asama Onsen: indoor and open-air pools, sauna, free footbath. [Website](https://visitmatsumoto.com/en/spot/detail_1043.html?utm_source=wimup.com&utm_medium=referral)
2. **Shiraito no Yu** (Day bath · Utsukushigahara Onsen): Utsukushigahara Onsen's day bath. Clear, mildly alkaline water, 12 minutes by bus. [Website](https://visitmatsumoto.com/en/spot/detail_1044.html?utm_source=wimup.com&utm_medium=referral)
3. **Shirahone Onsen public open-air bath** (Open-air bath · Azumi): Milky-white water in a mountain gorge, open in the warm months only. [Website](https://chubusangaku.jp/destinations/shirahone?utm_source=wimup.com&utm_medium=referral)

## Best crafts & shopping in Matsumoto

Matsumoto is a craft town. Four addresses that prove it.

1. **Chikiriya Craft Shop** (Folk crafts · Nakamachi): The mingei shop whose founder started the Folk Craft Museum. Pottery from kilns across Japan. [Website](https://visitmatsumoto.com/en/spot/detail_1238.html?utm_source=wimup.com&utm_medium=referral)
2. **Matsumoto Folk Art Furniture Showroom** (Furniture · Nakamachi): Over 400 pieces in a Nakamachi storehouse, from a workshop Ikeda Sanshiro began in 1948. [Website](https://visitmatsumoto.com/en/spot/detail_1201.html?utm_source=wimup.com&utm_medium=referral)
3. **Ihara Lacquerware Shop** (Lacquer · Nakamachi): Lacquer bowls and jubako boxes on Nakamachi since 1907. [Website](https://visitmatsumoto.com/en/spot/detail_1230.html?utm_source=wimup.com&utm_medium=referral)
4. **Nawate Street stalls** (Souvenirs · Ote): Taiyaki, frog souvenirs and old-fashioned sweets along the river. [Website](https://visitmatsumoto.com/en/spot/detail_1083.html?utm_source=wimup.com&utm_medium=referral)

## Best neighborhoods in Matsumoto

Four quarters, all within a short ride of the station.

1. **Nakamachi** (Kura and crafts · Chuo): Storehouse street, craft shops and the tap room. The most atmospheric base.
2. **Ote and the castle district** (Castle side · Ote): The castle, Nawate and the Kaichi School on foot. Quiet after dark.
3. **Agata** (Parkside · Agata): Cedar park, student cafes and the Craft Fair lawn east of the centre.
4. **Asama Onsen** (Hot spring town · Asama Onsen): Ryokan and hot springs 25 minutes by bus, for a slower stay.

## Best day trips in Matsumoto

Six trips, from Alpine valleys to a post town on the Nakasendo.

1. **Kamikochi** (Mountains · Azumi): Alpine valley, closed to cars, open late April to mid-November. [Website](https://www.kamikochi.org/?utm_source=wimup.com&utm_medium=referral)
2. **Norikura Kogen** (Highlands · Azumi): Highland walks, and a summer shuttle to Tatamidaira at the summit. [Website](https://visitmatsumoto.com/en/spot/detail_1032.html?utm_source=wimup.com&utm_medium=referral)
3. **Utsukushigahara Highlands** (Plateau · Utsukushigahara): Grassland plateau topping out at 2,034m at Ougatou. Summer buses only. [Website](https://www.japan.travel/en/spot/1350/?utm_source=wimup.com&utm_medium=referral)
4. **Daio Wasabi Farm** (Farm · Azumino): Wasabi beds in spring-fed channels near Hotaka, 30 minutes by JR.
5. **Rokuzan Art Museum** (Sculpture · Azumino): Sculptor Ogiwara Morie's work, seven minutes' walk from Hotaka Station. [Website](https://azumino-e-tabi.net/en/?p=8272&utm_source=wimup.com&utm_medium=referral)
6. **Narai-juku** (Post town · Shiojiri): A preserved Nakasendo post town on the Chuo line. Local trains only.

## Festivals & annual events in Matsumoto (2026)

- **National Treasure Matsumoto Castle Ice Sculpture Festival** (Jan): Ice carvings across the castle park and downtown over a late-January weekend.
- **Night cherry blossoms at the castle** (Apr): The castle grounds open after dark under lit cherry trees for about a week in early April.
- **Craft Fair Matsumoto** (May): About 300 makers, chosen from over 1,000 applicants, on the Agata no Mori lawn at the end of May.
- **Tenjin Festival** (Jul): Eighteen neighbourhood floats are hauled to Fukashi Shrine on 24 and 25 July.
- **Matsumoto Bonbon** (Aug): Teams dance through downtown on the first Saturday of August.
- **Takigi Noh** (Aug): Noh by firelight in front of the castle, held on 8 August.
- **Seiji Ozawa Matsumoto Festival** (Aug): Classical music from mid-August into September; 16 August to 2 September in 2026.
- **Asama Onsen Taimatsu Matsuri** (Oct): Townspeople drag burning straw torches uphill to Misha Shrine in October.

## Must-try dishes in Matsumoto, Japan

- **Shinshu soba**: Buckwheat noodles from the highlands, served cold on a bamboo tray.
- **Sanzokuyaki**: A whole chicken thigh, marinated in garlic and soy, then deep-fried.
- **Basashi**: Raw horse meat, sliced thin and eaten with ginger and soy.
- **Sakura nabe**: Horse meat simmered in a miso hot pot. A winter dish.
- **Oyaki**: Wheat dumplings filled with vegetables, then griddled or steamed.
- **Nozawana-zuke**: Pickled Nagano leaf greens, served with almost every meal.
- **Azumino wasabi**: Fresh root from the spring-fed farms north of town, grated at the table.
- **Taiyaki**: Fish-shaped cakes filled with red bean, sold hot on Nawate Street.

## Matsumoto transport & airports

- **Shinshu Matsumoto Airport** (MMJ): A small domestic airport with flights to Sapporo, Fukuoka and Kobe. The bus to Matsumoto Bus Terminal takes about 30 minutes. [Website](https://visitmatsumoto.com/en/spot/detail_1160.html?utm_source=wimup.com&utm_medium=referral)
- **Limited Express Azusa and Shinano** (JR): The Azusa reaches Matsumoto from Shinjuku in about 2 hours 40 minutes; the Shinano from Nagoya in about 2 hours. Both run roughly hourly. [Website](https://visitmatsumoto.com/en/access?utm_source=wimup.com&utm_medium=referral)
- **Town Sneaker buses** (Alpico): Three loop lines: North for the castle and Kaichi School, East for Nakamachi and Agata no Mori, South for the suburbs. Cards accepted. [Website](https://visitmatsumoto.com/en/guide/buses/?utm_source=wimup.com&utm_medium=referral)
- **On foot and by free bicycle** (Sui Sui Town): The centre is flat and compact. Free city bicycles are lent from racks near the station and the castle, and go fast at weekends. [Website](https://visitmatsumoto.com/en/transportation?utm_source=wimup.com&utm_medium=referral)

## Matsumoto at a glance

- **Country:** Japan
- **Region:** Nagano Prefecture, Chubu
- **Population:** About 235,000 (city, 2025)
- **Founded:** Castle keep 1593–94; city status 1907
- **Nickname:** Crow Castle town, for its black keep
- **Language:** Japanese
- **Currency:** Japanese yen (¥)
- **Time zone:** JST (UTC+9)
- **Calling code:** +81 263
- **Airports:** Shinshu Matsumoto (MMJ)
- **Power:** 100V, type A
- **Emergency:** 110 police, 119 fire and ambulance

## Interesting facts

- Matsumoto Castle is one of five castles in Japan designated a National Treasure.
- The Kaichi School, finished in 1876, was the first school building ever named a National Treasure.
- Kamikochi lies inside Matsumoto's city limits, more than an hour from the station by train and bus.
- The frogs on Nawate Street stand in for the kajika frogs a 1959 flood washed out of the river.
- The music festival Seiji Ozawa founded here in 1992 now carries his name.

## Matsumoto travel FAQ

### How many days do you need in Matsumoto?

Two. The first covers the castle, Nawate, Nakamachi and the Kusama museum, all on foot from the station. The second is Kamikochi in season, or Azumino and an onsen out of it. One day is enough only for the castle town.

### How do you get from Tokyo to Matsumoto?

Take the Limited Express Azusa from Shinjuku, which takes about 2 hours 40 minutes and runs roughly hourly. From Nagoya, the Limited Express Shinano takes about 2 hours. There is no shinkansen to Matsumoto.

### Can you visit Kamikochi as a day trip from Matsumoto?

Yes, between late April and mid-November. Take the Kamikochi Line to Shin-Shimashima, then the bus for about an hour; private cars are banned. Reserve the bus seat ahead and leave early to walk to Myojin and back.

### When is the best time to visit Matsumoto?

Early April for the castle cherry blossoms, late May for the Craft Fair, and October for autumn colour in Kamikochi. Winter is cold and quiet but clear, and the castle looks best against the snowy Alps.

### Is Matsumoto Castle worth going inside?

Yes. The keep is original, not a concrete rebuild, and the climb through six floors of timber is the point. Arrive at opening: the stairs are narrow and steep, and the queue for them builds by mid-morning.

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Part of the [Japan guide](https://wimup.com/country/japan.md) · [Asia](https://wimup.com/asia.md)

## Sources

- [Matsumoto tourism board](https://visitmatsumoto.com/en/?utm_source=wimup.com&utm_medium=referral)
- [Climb the black keep of Matsumoto Castle (official site)](https://www.matsumoto-castle.jp/?utm_source=wimup.com&utm_medium=referral)
- [Walk the halls of the Former Kaichi School (official site)](https://matsu-haku.com/kaichi/?utm_source=wimup.com&utm_medium=referral)
- [Browse the storehouses of Nakamachi Street (official site)](https://visitmatsumoto.com/en/spot/detail_1082.html?utm_source=wimup.com&utm_medium=referral)
- [Follow the frogs down Nawate Street (official site)](https://visitmatsumoto.com/en/spot/detail_1083.html?utm_source=wimup.com&utm_medium=referral)
- [See Yayoi Kusama at the City Museum of Art (official site)](https://matsumoto-artmuse.jp/en/?utm_source=wimup.com&utm_medium=referral)
- [Study the prints at the Japan Ukiyo-e Museum (official site)](https://www.japan-ukiyoe-museum.com/?utm_source=wimup.com&utm_medium=referral)
- [Sit under the cedars at Agata no Mori (official site)](https://visitmatsumoto.com/en/spot/detail_1012.html?utm_source=wimup.com&utm_medium=referral)
- [Drink from the town wells (official site)](https://visitmatsumoto.com/en/sightseeing/natural-springs-and-historic-wells?utm_source=wimup.com&utm_medium=referral)
- [Soak at Asama Onsen (official site)](https://visitmatsumoto.com/en/spot/detail_1043.html?utm_source=wimup.com&utm_medium=referral)
- [Hike Kamikochi from Kappa Bridge (official site)](https://www.kamikochi.org/?utm_source=wimup.com&utm_medium=referral)
- [Matsumoto Timepiece Museum (official site)](https://visitmatsumoto.com/en/spot/detail_1005.html?utm_source=wimup.com&utm_medium=referral)
- [Matsumoto Folk Craft Museum (official site)](https://visitmatsumoto.com/en/spot/detail_1014.html?utm_source=wimup.com&utm_medium=referral)
- [Old-Style High School Memorial Hall (official site)](https://visitmatsumoto.com/en/spot/detail_1013.html?utm_source=wimup.com&utm_medium=referral)
- [Hikariya Higashi (official site)](https://visitmatsumoto.com/en/gourmet/detail_5080.html?utm_source=wimup.com&utm_medium=referral)
- [Shinmiyoshi (official site)](https://visitmatsumoto.com/en/spot/new-miyoshi?utm_source=wimup.com&utm_medium=referral)
- [Matsumoto Brewery Tap Room (official site)](https://visitmatsumoto.com/en/spot/detail_1233.html?utm_source=wimup.com&utm_medium=referral)
- [Bacca Brewing (official site)](https://visitmatsumoto.com/en/uncategorized/the-bacca-brewery-heavenly-craft-beer-in-matsumoto?utm_source=wimup.com&utm_medium=referral)
- [Shiraito no Yu (official site)](https://visitmatsumoto.com/en/spot/detail_1044.html?utm_source=wimup.com&utm_medium=referral)
- [Shirahone Onsen public open-air bath (official site)](https://chubusangaku.jp/destinations/shirahone?utm_source=wimup.com&utm_medium=referral)
- [Chikiriya Craft Shop (official site)](https://visitmatsumoto.com/en/spot/detail_1238.html?utm_source=wimup.com&utm_medium=referral)
- [Matsumoto Folk Art Furniture Showroom (official site)](https://visitmatsumoto.com/en/spot/detail_1201.html?utm_source=wimup.com&utm_medium=referral)
- [Ihara Lacquerware Shop (official site)](https://visitmatsumoto.com/en/spot/detail_1230.html?utm_source=wimup.com&utm_medium=referral)
- [Norikura Kogen (official site)](https://visitmatsumoto.com/en/spot/detail_1032.html?utm_source=wimup.com&utm_medium=referral)
- [Utsukushigahara Highlands (official site)](https://www.japan.travel/en/spot/1350/?utm_source=wimup.com&utm_medium=referral)
- [Rokuzan Art Museum (official site)](https://azumino-e-tabi.net/en/?p=8272&utm_source=wimup.com&utm_medium=referral)
- [Shinshu Matsumoto Airport (official site)](https://visitmatsumoto.com/en/spot/detail_1160.html?utm_source=wimup.com&utm_medium=referral)
- [Limited Express Azusa and Shinano (official site)](https://visitmatsumoto.com/en/access?utm_source=wimup.com&utm_medium=referral)
- [Town Sneaker buses (official site)](https://visitmatsumoto.com/en/guide/buses/?utm_source=wimup.com&utm_medium=referral)
- [On foot and by free bicycle (official site)](https://visitmatsumoto.com/en/transportation?utm_source=wimup.com&utm_medium=referral)
- Rankings are Wimup editorial picks. Prices, durations and budgets are editorial estimates, not live quotes; check the official site before you go.